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Congress "IT in Retail"

September 27, 2000



The the conference centre of Utrecht on Wednesday September 27, 2000 the annual event for retailprofessionals was organized on the newest developments in electronic retailing. During this congress many tasteful casus from the national and international best practice of ICT applications in retail. At accompanying business fair 400 exhibiting companies shine their light upon every aspect of retail.

Bas Possen was one of the speakers on this congress. In his presentation with the title The DigiTwin Concept he gave an insight look into the innovative e-tailor concept of Possen Fashion; a unique integration between ateliers, weavers and retailers for the on-demand ordering of tailormade products, without loosing the see-feel-try experience and for good information, individualization and accessibility.

The other speakers: retailstrategist and director Ron Cijs of FCA!Retail, director Eric Wiebers of OC&C Strategy Consultants and Gerard van Vliet, general manager of @Group of Companies.

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