What A Bank!
Why again do banks reside in enormous buildings, the ornate cathedrals of capital designed to impress? We would say to intimidate. And our friends from Iceland taught us what the disadvantages are of easy and convenient ´one-click´ online banking.
And thus luckily also banks adapt to modern times and reinvent retail banking!
In many countries banks develop new design concepts for their locations. In the Netherlands ING Bank is launching their spectacular ´Orange Shops´.
We would like to show you an Italian initiative:
CheBanca! in Milano (design by Crea International). ´CheBanca!´ translates to ´What A Bank!´ and gives us the desired feeling of simplicity, transparency and innovation ... and that creates trust.
Published on 6-10-2008 - Architecture
